Make it easy for Google to understand your business.
There's no trick to search. There is a long list of fundamentals most business websites never had set up properly — and that's the part LaunchPixel handles.
Search visibility (SEO)
Who this is for
- Businesses that don't appear when someone searches their own service and town.
- Sites where every page has the same title, or no description at all.
- Businesses whose hours, phone number or service area differ from place to place online.
- Owners who've been sold vague 'SEO packages' and want to know what's actually being done.
Problems it solves
- Pages have no unique titles or descriptions, so search results look generic.
- Important pages aren't linked from anywhere, so they're hard to find.
- The site is slow or awkward on a phone, which affects how it's experienced and evaluated.
- Business details are inconsistent across the website and other listings.
- Nothing on the page tells a search engine what the business does or where it works.
What LaunchPixel actually builds
- 01
Page structure and headings
One clear H1 per page and a logical heading order, so both people and crawlers can follow the page.
- 02
Titles and descriptions
Unique, human-written titles and meta descriptions for every real page — not templated repetition.
- 03
Mobile experience
Readable text, tappable targets and no horizontal scrolling, checked at real phone widths.
- 04
Speed work
Right-sized images, modern formats, lazy loading below the fold and less unnecessary JavaScript.
- 05
Crawlability and indexing
A valid sitemap, sensible robots rules, working canonical tags and no accidental noindex on real pages.
- 06
Internal links
Related pages connected to each other so visitors and crawlers can reach everything that matters.
- 07
Image alt text
Descriptive alt text on meaningful images, empty alt on decoration.
- 08
Local business information
Consistent business name, phone, email and service area, presented the same way everywhere on the site.
- 09
Structured data
Accurate schema markup where it genuinely applies — never fake reviews, ratings or locations.
What LaunchPixel will not claim
No promises of first-page results, no '#1 on Google', no guaranteed leads and no instant rankings. Anyone promising those is guessing or misleading you.
What search performance actually depends on
Beyond your website: competition in your area, how established your site is, reviews, the amount and quality of content, links from other legitimate sites, and time. Getting the fundamentals right removes the obstacles you control — it doesn't override everything else.
Google Business Profile
If you have a verified Google Business Profile, we'll make sure the details on your website match it exactly — name, phone, service area and hours — because inconsistency is a common and avoidable problem. LaunchPixel won't create or claim a profile on your behalf without your involvement.
Measurement
The site is built ready for analytics and Search Console. If you want conversion tracking on calls, form submissions and key buttons, the hooks are already in place and only need your analytics account connected.
Search visibility work is ongoing maintenance, not a one-time switch. LaunchPixel is straightforward about which parts are fixed once and which need attention over time.
How it works
- 01
Review
We go through the site and note the concrete issues we can see.
- 02
Prioritize
You get a plain-language list, ordered by what's likely to matter most.
- 03
Fix
The technical and on-page work gets implemented.
- 04
Keep tidy
New pages get the same treatment as they're added.
Pricing
Search fundamentals are included in new builds and redesigns. Standalone visibility work on an existing site is quoted after a review, and ongoing attention can be handled through a support plan.
Common questions
Can you guarantee I'll rank first?
No, and nobody honestly can. What can be promised is that the fundamentals on your own site will be done properly.
How long until I see a difference?
Technical fixes are visible in tools immediately, but search results move on their own schedule — often weeks to months, depending on competition.
Do I need to add a blog?
Only if you'll actually keep it up. A neglected blog helps nobody; well-written service pages usually matter more for a local business.
Can you fix my Google listing?
We can make sure your website information is consistent with it and advise on what to correct. Managing the profile itself stays with you unless you specifically ask for help.
Ready to talk about your website?
Tell Devin what you need and get a personal reply with a written scope. Not ready yet? Get a free website review.